Justine Gamez Huckabay is the President & Founder of Intercommunicate, a strategic marketing and communications firm helping entertainment and technology clients navigate international media.
Justine is an Award Winning International Publicist, who worked in Worldwide Marketing for Warner Bros. Pictures in Los Angeles. She organized successful film campaigns such as The Hobbit trilogy, Gravity, Argo, Man Of Steel, San Andreas, among others. Her extensive global media experience was established through daily communication with top-tier international media and consistent travel to key markets, 15+ countries each year. Justine has worked on over 100 projects including theatrical films, episodic content, commercial blockbusters and artistic festival selections. In addition to traditional content, Justine is passionate about the convergence of entertainment and technology working with new media. She promotes film, television as well as XR projects internationally at festivals including Sundance, SXSW, Tribeca, Cannes and Venice. She started her career at 20th Century Fox in New York and Paramount Pictures in Los Angeles.
Following Warner Bros., Justine was the Head of Strategic Communications and Marketing at the British Embassy for the British Council in Washington D.C. She focused on the United Kingdom’s arts, culture, education and civil society priorities with the United States before moving to Calgary, Canada with her husband.
In addition to managing Intercommunicate, Justine advises on a number of boards and mentors media professionals. She is currently an AMPIA Board Member in Alberta, Canada. In Italy, Justine was a tutor for the Biennale College Cinema dedicated to the education of emerging filmmakers for La Biennale di Venezia. In collaboration with the Torino Film Lab, Justine worked with the Red Sea Film Festival in Saudi Arabia as the Saudi film market re-opened after being closed for nearly 30 years. She was also a tutor for the Red Sea Lodge, working with Arab filmmakers to share their stories.
Justine is a three-time honoree by the IATSE International Cinematographers Guild in the United States. She is a Senior Publicist for Local 669 in Canada and Local 600 in the United States. In London, Justine was nominated for the Women of the Future Awards, celebrating Britain’s future pipeline of influential leaders.
Having interacted with people across the world in different industries, Justine focuses on the importance of relationships from work with royalty, diplomats, politicians, filmmakers, talent, senior business executives and journalists. Her unique experience strategizes international media relations in entertainment, technology and government.
Justine graduated with an MBA from the University of Oxford in England. For undergraduate studies, she completed a Business Marketing degree at the University of Notre Dame in the United States.
